Imagine the Next Level

At Fresh Forward, we believe that strategy should not only provide direction, but also inspire and connect. Together with our clients, we push the boundaries of what’s possible. Innovating with us doesn't stay on paper, it creates visible and tangible outcomes you truly feel the impact of. Distinctive and resilient to change. That’s what Imagine the Next Level means to us.

Business by Desire

our philosophy

People get moving when they believe in something. Desire is the driving force behind energy, creativity and real change. Only when organizations work from a shared ambition, movement is created; not because it has to be done, but because people want it. Yet control still too often prevails in many organizations. The short term, KPIs, processes and structures dominate and desire and future perspective fade into the background. While these are the keys to innovation and impact.

At Fresh Forward, we work from Business by Desire. This philosophy ensures that vision and strategy not only give direction, but also release energy. Together with our clients we build a course that touches, connects and leads to movement. Not top-down, but intrinsically supported. This is how we make the real difference.

Our approach

three building blocks, one process

A strong strategy brings direction and change. But real results only occur when the vision and strategy, the people in the organization and the changing outside world are connected. Whereas many consultancies approach these three elements separately, we integrate them into one tailor-made process. That makes us unique.

Vision & strategy

A clear strategic direction that inspires and provides direction

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Mindset & behavior

The strategic direction moving forward

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Futurise® trend model

Connected to the outside world

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What specifically does our approach provide you with?

  • Vision and strategy that inspire and really come to life
  • Employees and teams give direction with confidence
  • New perspectives that accelerate strategic innovation
  • Organizations that are not only changing, but are keep developing
  • A cohesive approach that includes loose connects and strengthens initiatives

Our inspired team

We go for depth and feel at home in the raw, unpolished phase of change. We work experientially and dare to let things emerge. We think differently, challenge and push the limit when necessary. Always with an open mind and creative energy. With an eye for each other. Because connection, hospitality and curiosity are at the core of who we are.

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Anneke Hulscher
Anouk van der Sluis
Barbara Sakkers
Bas Adib
Carlo van Kessel
Claire Bijl
Elly Willigenburg
Els Moolhuijsen
Fabiënne Peeters
Ginny Nijman
Hester de Monchy
Jempi Moens
Niels Hansen
Pien Steenman
Renata van der Teems
Stella van der Horst
Tess Moonen

Curious about our approach?

Discover how together we bring direction, energy and movement to your growth ambition!

Contact me. Jempi