Fresh Forward

Welcome

PIM Trend Report 2021: Humanification of brands

Especially for Platform Innovation in Marketing (PIM) we wrote the PIM Trend Report 2021. Based on the 6 future themes, the development towards trust and connection and the humanification of brands is described.

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Vision and strategy

Imagine the next level

Fresh Forward is a creative consultancy. We are engaged in vision and strategy development for organizations, brands and environments.

At Fresh Forward we believe in humanizing businesses and organizations. That is why the starting point from our work is also our philosophy: Business by Desire. We are convinced that people and organizations are becoming stronger and more relevant, and thus have a positive impact when working from a common desire.

We work from creative power towards an inspiring future dream that inspires people and creates an impactful vision and strategy with a clear focus. Finally, we discover what an organization, brand or environment needs to do to reach that next level. We achieve that by offering the following:

VISION AND STRATEGY FOR ORGANIZATIONS

Organisation Next

We develop a clear, energetic and guiding vision for the future.

VISION AND STRATEGY FOR BRANDS

Brand Impact

We develop a stronger brand positioning and identity to (continue to) make an impact in a changing
world.

VISION AND STRATEGY FOR ENVIRONMENTS

Forward Spaces

We develop environments that people like to visit and where they feel comfortable.

We are co-creators: together with our customers, we look for innovation, relevance and new possibilities.

We work together with the following

Customers

We work with various brands and organizations; from major brands to SMEs or government, and in all possible branches, from healthcare to legal profession or construction companies. With these fine customers we have worked on their next level: